ASICS is founded on (and takes its name from) the principle of Anima Sana In Corpore Sano. This Latin phrase means, “a sound body in a sound mind.” Combined with the Japanese philosophy of kaizen, or continuous improvement, this drives the sportswear label. As a result, ASICS running shoes have become synonymous with supreme comfort, unmatched durability, and iconic style.
Fit for All
Sported by everyone from superstar athletes to style influencers, ASICS shoes are built to power through the day. The label incorporates the latest technology for the best fit and feel without compromising on style. There are plenty of options in a range of dynamic colours, so it’s easy to find your ideal pair. And we’ve got all the freshest drops right here.
Men’s ASICS shoes come in clutch for runners and non-runners alike. The label’s lineup of women’s running shoes is just as popular as the perfect blend of fashion and function. And all the best silhouettes also come in miniature versions for the little ones. Check out kids’ ASICS shoes for cute and comfy classics.
When Comfort and Tech Just Gel
The ASICS iconic GEL technology provides a soft, supportive step with plenty of bounce. This delivers true comfort for training and going about your daily commute. The first ASICS shoe to incorporate GEL tech was the GT-II, which debuted in the ’80s. The OG model is still popular today, boasting the original tooling and retro silhouette.
Every new generation of GEL tech running shoes offers new benefits. The GEL-NIMBUS lineup provides superior shock absorption with more softness and support. The GEL-KAYANO models are designed to hug your foot for more stability. And for cloud-like comfort, you can’t beat the GEL-CUMULUS lineup.
Style for Days
Don’t miss out on other innovative tech from ASICS, like FlyteFoam and NovaBLAST. These kicks will help you amp up your workout and your style. No matter which pair you pick, you'll enjoy comfort all the way.
Styling your new ASICS shoes is a breeze. Thanks to their striking design, they become the focal point of any outfit. Show them off by pairing them with any casual or sporty look. You can lace them up with jeans and a tee, or with leggings and an oversized shirt. They’ll also look fly with shorts and a tank, or casual dresses and skirts.
For an eye-catching look, wear your ASICS running shoes with pieces in the same or complementary colours to your shoes. Check out Foot Locker’s apparel sections for fresh clothing to help make them shine.
