Kids' Shop All

Help kids represent their heroes with kicks and clothes that might just be smaller sizes of what they’re seeing on you.

Stay in step with sneakers

From being cut by his high school team to raising six professional championship trophies, Michael Jordan’s legacy looms as large over the culture as it does the actual game of basketball. While kids today never got to see him play, they see pieces of that legacy with every pair of Jordan Retros that walk by. Help them learn MJ’s story.

The Jordan Retro 4 was the shoe MJ wore when he hit “The Shot” that sank Cleveland in the 1989 playoffs. It’s a silhouette that will live forever in online videos. When he elevated, sank the shot at the buzzer, then leaped and pumped his fist in victory, he did it wearing this model.

The Retro 13 commemorates a shoe inspired by the black panther, reflecting MJ’s aggressive on-court persona. And the Retro 11 is the most popular Jay of all time for a reason; this stylish release reflects the first shoe to have brought patent leather to basketball courts. Now it’s become possibly the most sought-after shoe in history.

One star who’s on more and more kids’ radars is Milwaukee’s Giannis Antetokounmpo. The Nike Zoom Freak 1 features a backward facing oversized Swoosh that is sure to draw attention, and Nike is releasing it in so many new energetic colourways that you’ll just need to keep checking back to see what’s next.

adidas Originals draws from its own vaults for new twists on classics such as the NMD R1 with Boost, one of the most comfortable cushioning systems in the game today.

Let them wear what they dare

The kids among us not only look up to some of the same athletes we do, but they take their cues from us, too. If you’re sporting a fresh hoodie, or maybe some lined track-style pants, they’ll feel more confident in how they present themselves.

That familiar C logo and script badging can only mean that Champion is in the house. The brand has been worn by countless athletes for more than a hundred years, so its look is as verified as it gets.

Introduce them to layering, with T-shirts from Jordan, Nike, adidas, and more, under hoodies and crew necks from the same brands.

And wrap them up with the finishing touch of a Jordan puffer jacket or a lighter-weight Nike Windrunner jacket.

Cap it off

Because details matter, maybe they’ll want a cap or a beanie to finish off that look. Mix or match brands with everything from Vans to Jordan.

And since you know they always seem to have socks go missing, pick up some packs that can add some comfort to every step. And with branded socks, they can just the finishing touch kids wants.

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